Larry.org - Digital Product Development

What if everybody could help?

Larry Cummings

Digital Product Development

What if everybody could help?

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Home Frequently Asked Questions Are you a developer? do you write code?

Are you a developer? do you write code?

Do you do the programming yourself? Do you write code?

Yes  I am a software developer

I can write code. But I rarely claim I’m a software developer, as I believe a software developer is someone who writes code full-time. I have a very high expectations of a person’s ability when they take on the title of “software developer”. I have years of experience working side by side with full-time developers that concentrate on creating excellent code. I don’t create excellent code, I create products for your market.

No I am not a software developer

If you’ve never worked with a software development team before you may not realize how cross functional a high performing team is. My role working with a team producing digital products is to:

  • Quickly learn how your brand promise works, from you, your partners and your customers.
  • Translate that into a digital strategy that provides you a roadmap for developing digital products.
  • Working with you to find an acceptable budget that will deliver a great digital product portfolio.
  • Working with the team I help you assemble to develop those products.

I do enjoy reading code and admire well written code. I’m code literate and will often help developers when they get stuck on a tricky programming problem by applying my analytical and critical thinking skills to help them find solutions. I’m also more likely to actually help them as I know how to write code.

Wait, what? Am I a developer or not?

I do get paid to write code and so people sometimes call me a developer. I also get paid to do a great deal of other things besides write code so I go with the label “Product Developer”. I prefer this label as I find when I use it, people have a more accurate expectation of both the capabilities I use to deliver on a complete software product.

Contact Larry

    My name is Larry Cummings and I help organizations create great digital products that allow everyone to help your organization achieve it’s mission.

    I lead your organization through a discovery process, through strategic planning, and ultimately to delivery. I help organizations understand the impact of creating and growing your digital product portfolio. I am very quick-minded, a concise and organized communications style and years of experience creating and delivering digital products. You should really talk to me about what great digital products we can create together. Read More…

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