Larry.org - Digital Product Development

What if everybody could help?

Larry Cummings

Digital Product Development

What if everybody could help?

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About Me

My name is Larry Cummings and I help organizations create great digital products that allow everyone to help your organization succeed.

I lead your organization through a discovery process, through strategic planning, and ultimately to delivery. I help organizations understand the impact of creating and growing your digital product portfolio. I am very quick-minded, and have a concise and organized communications style.  You should really talk to me about what great digital products we can create together.

How I fit into a team

I work under lots of different titles: Digital product developer, user name experience researcher, production team leader, and of course entrepreneur.

Here’s what you should know about how I fit into a team.

Change catalyst – I helped many organizations move into the interactive marketing era before most of them had any idea why that required them to change.

Creator – I created Larry.org before anyone knew what a personal website was for, before the word “blog” even existed. I was the lead on the first Arizona Diamondbacks website.

Community Builder – I love how people can come together and create something unique and interesting. As a result I’m very involved in a number of community projects.

What draws me to this kind of work?

I have some core values and passions that you should know about! I am very good at what I do because I am:

  • Visionary – I see the big picture & prefer concepts & ideas over facts & details
  • Always Solving – identifying & resolving problems; managing crisis
  • Expressing/Relating – I excel at consensus building, communicating clearly and consistently
  • Resourcing/Deciding – phasing and staging the activities, deciding what not to do is the hardest work
  • Delivering/Executing – demonstrating quantifiable results, relying on expert members to activate team

Other fun facts about me.

I grew up as an Army Brat and lived all over the US and in Panama and Argentina as a child. I love baseball, especially the Baltimore Orioles and the Arizona Diamondbacks.

I am a voracious consumer of new music and like to listen to two or three new albums each week.

I love creatively exploring hobbies with my son David. As a result, I have become an expert at Lego builds, Minecraft and Pokémon.

Contact Larry

    My name is Larry Cummings and I help organizations create great digital products that allow everyone to help your organization achieve it’s mission.

    I lead your organization through a discovery process, through strategic planning, and ultimately to delivery. I help organizations understand the impact of creating and growing your digital product portfolio. I am very quick-minded, a concise and organized communications style and years of experience creating and delivering digital products. You should really talk to me about what great digital products we can create together. Read More…

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